Information Hub – Free Advice and Guidance for Inventors & Innovators

Expert Insights on how to progress an Invention Marketing, IP Licensing & Commercialisation

Welcome to our Information Hub, your go-to resource for everything related to new product ideas and inventions. Invention marketing, IP licensing, patent licensing, and commercialisation. Whether you're an inventor, entrepreneur, or startup, you’ll find valuable insights to help bring your invention to market successfully.

The Definitive guide to Inventing

How to progress an invention from concept to reality

Invention marketing involves strategically promoting and showcasing a new product idea to attract investors, buyers, and licensing partners. Discover best practices, marketing techniques, and real-world success stories.

You and your approach to inventing

Your responsibility as an inventor
Have you got what it takes to be an inventor
The viability of the idea
Meeting market and buyer expectations
Commercial design and development not product design
Getting the numbers right
The importance of a physical product
Communicating the right message

IP Licensing & Patent Licensing

How to license a patent
10 Mistakes Inventors Make & How to Avoid Them
Understanding the Patent Licensing Process
Using Digital Marketing to Promote Your Invention
How to Approach Investors & Licensees

Invention marketing

Market position is your best friend in invention marketing
The competitive world of invention marketing
Filing a patent and nothing else
A patent is simply not enough
Visuals and design boards will not get you anywhere

Patents and Intellectual property

To patent or not to patent
It’s your responsibility to protect your legal rights
Patent Attorneys - friends or foes
If you cannot afford to enlist a Patent Attorney
Patent searches and charges
How to conduct a free patent search
Overvaluing the importance of your Patent
Spending all your money on Patents

Let's Turn Your Idea Into Reality

Whether you're looking to market, license, or sell your invention, Information Hub provides the advice and guidance to help you succeed. Explore our Information Hub and take the next step in your invention journey!